The two British brands, both born from the gym and dedicated to providing their respective communities with specialist products for training, will release a limited-edition collection of R.A.D®'s two shoe models, the R.A.D® ONE V2 and R-1. The drop will go live on Wednesday 10th September from 5pm for early access, and 7pm on general sale.
The move marks a landmark moment for two of the UK’s biggest exports in the performance space, both founded by British entrepreneurs called Ben - Gymshark by 33 year old Ben Francis in 2012, and R.A.D® by 36 year old Ben Massey in 2022.
As a global leader in the gym apparel market for over a decade, Gymshark has received continued demand from its community to expand into footwear.
Known for providing clothing, with an extensive collections of tees, leggings, stringer vests, sports bras and more, to ensure it can continue to cater for anyone who wants to hit the gym and better themselves, the expansion into the training footwear category with R.A.D® was the missing piece of the puzzle.
Meanwhile, R.A.D® has built a cult following in the UK and US fitness communities over the past few years with its revolutionary approach to training footwear. The brand provides trainers designed by a team of industry veterans (ex-Nike Innovation Kitchen and Adidas) and engineered for technical excellence without compromising on style. Its first product launch in January 2022, the R.A.D® ONE, sold out in just a few minutes. Famed for its athlete capsules, particularly in the CrossFit space, this latest collection marks the brand’s biggest and most high-profile collaboration to date.
The limited-edition collection features the two R.A.D® modles in Gymshark’s trademark muted colour palette, featuring White Silver, Weighted Purple, Pebble Gray and Triple Black.
Ben Francis, Founder and CEO of Gymshark, says: “Gymhark isn’t a sports brand, or an athleisure brand - it’s a gym brand. A year ago, we launched our ‘We Do Gym’ campaign, putting our stake in the ground and claiming we had everything you would ever need for the gym, but we could never offer the full complete wardrobe - until now…
We knew that if we were to bring out a shoe, it needed to not only look great, but also one that was going to perform. One that the community would love and use both in and out of the gym.
I’ve been a huge fan of what R.A.D® has been doing from the outset - as a brand, Ben and the team have changed the game in the training footwear space. R.A.D® shoes aren’t just built for performance - they also look better than any other performance shoe you’ll find on the gym floor. We wouldn’t collaborate on a shoe with just anyone - these guys are trailblazers in the training space, and I couldn’t think of a better brand to do it with.”
Ben Massey, founder of R.A.D®, comments: "For us, this collab is wild. To have the Gymshark logo sitting on our shoes, a brand that’s become a global symbol of training, is a real pinch-me moment. We’ve always seen ourselves as the underdog, building from the ground up, so teaming up with a giant in the gym space feels like worlds colliding in the best way.”
The collection includes special editions of the following :
The all-round training delivers 360 stability for lifting, ultimate grip, durability and flexibility and specific design features to withstand movements including rope climbs, handstand push-ups, toes to bar and burpees.
Colourways: Pebble Gray, Weighted Purple and Triple Black
Price: £130
Lightweight and versatile cross-training shoe, tuned for gym, HIIT and run training which provides responsive energy return whether you’re racking up reps in the gym or logging miles on the road.
Colourways: White Silver, Weighted Purple
Price: £130
The Gymshark x R.A.D® collection will be available from gymshark.com from 5pm for early access, and 7pm on general sale on Wednesday 10th September.
